The collagen market has evolved significantly over the past few years. What was once available mainly in powders and capsules is now expanding into a format that meets the expectations…
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Branded ingredients have become increasingly common in the food supplement industry. Names such as KSM-66®, Peptan®, Creapure® or Albion® frequently appear on product labels and marketing materials, and many consumers…
Summer is just around the corner, and with it comes the annual rise in demand for products that support an active lifestyle, body shaping, hydration, and skincare during sunny days.…
Liquid supplements have become an increasingly popular format in the global nutraceutical market. Compared with capsules or tablets, liquid formulations offer flexibility in formulation, easy integration into daily routines and…
The health and wellness sector is undergoing one of its most significant transformations in decades. What once appeared to be a product-driven trend has become a long-term lifestyle shift that…
As a brand owner you know that your supplement formulation is the foundation of your success. A weak formula leads directly to bad reviews, low repeat purchases, and a customer…
As a supplement brand owner, you juggle formulation, marketing, and growth. It’s easy to view Good Manufacturing Practices (GMP) as a “supplier problem”—a technical line item on a spec sheet.…
You already know that claims like “Boosts energy,” “Promotes better sleep” sell products. But here’s the catch: what you say on your packaging, website, or Instagram ad is regulated, and…
If you own a supplement brand in 2025, you’ve probably noticed that regulations (not only around packaging) are getting stricter and consumers are paying more attention to how their products…
Just open Instagram and scroll through the feeds of a few fitness influencers or professional athletes. Sooner or later, you’ll probably come across electrolytes. This product is becoming increasingly popular,…
