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Dietary Supplement Labeling Requirements in the EU: Dos and Don’ts

Imagine taking ingredients you like and just mixing them into a nutritional supplement. You probably wouldn’t be able to get away with it, either from a manufacturing or a legislative…

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How to Find Micro-Influencers for Your Dietary Supplement Brand

Imagine working with an influencer whose followers see them as a trusted friend, not just a celebrity. This is the power of micro-influencers. With smaller but highly engaged audiences, they…

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The Power of Supplement Packaging: Types, Consumer Experience, and Branding Tips

As a supplement brand owner, you know that quality ingredients and effective formulations are key to your product’s success—but have you considered the impact of packaging? The right packaging can…

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What You Need to Know about Supplement Manufacturing Process

Whether you opt for private label or contract manufacturing for your brand, understanding the supplement manufacturing process helps ensure you make informed decisions that impact your product’s quality, compliance, and…

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How to Create Your Own Supplement Formula: Everything You Need to Know

Standing out in the supplement industry requires more than just quality products. It demands innovation and customization. Creating your own supplement formula allows your brand to offer unique solutions that…

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How to Sell Supplements Online: Your Guide to Websites, Platforms, Marketing, and Law

In an era where online shopping is the norm and consumers are always on the move, selling supplements online is a smart business move. This post covers the essentials—from ensuring…

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A Practical Guide: How to Find Your Niche When Starting a Supplement Company

With a global market highly receptive to health and wellness products, budding supplement brands can find ample opportunities. However, the key to unlocking them lies in distinguishing yourself through niche…

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6 Strategies for Your Supplement Marketing With Actionable Tips

The supplement industry in 2024 is more competitive than ever. Current trends such as sports nutrition, beauty-from-within supplements, and personalized solutions reflect a broader consumer shift towards products that not…

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Private label vs. contract manufacturing: Which option is right for your supplement business?

Whether you’re a budding entrepreneur or an established brand, the decision between private label and contract manufacturing can significantly impact your market presence and profitability. This blog post delves into…

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Supplement Trends Every Private Label Owner Needs to Know in 2024

The industry presents unique supplement trends for 2024 that you as a private label owner can leverage to stay ahead of your competition and cater to an increasingly discerning customer…

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